Introduction To The ‘Web Revival’ Movement

If you’re reading this, you’re probably wondering “What on earth is the Web Revival? What does it mean”? This movement goes by a few different names. It is also known as the Indie Web, Old Web, and many other names, which all ultimately have the same goal in mind; it’s time to return the soul/spirit back to the internet that was present before big tech corporations took over.

What was the Web 1.0?

During the Myspace era, and earlier years, the internet was vastly influenced by people and creativity rather than profits. Youtube, in it’s early years before it was acquired by Google, was solely for user creativity and was a fun new medium of communication to a vast audience of people. Creators were free to express themselves without the fear of censorship, because there were no advertisers or aggressive political agendas to pander to. Myspace was at its peak, and everyone’s Myspace page was a fun, creative space with quirky backgrounds, music, and various customization options that allowed users to fully express themselves. Geocities and Angelfire were also very popular around this time as website hosting, and it was very common place for folks to make websites on these platforms, share them around, and gain traffic through webrings. This period of time, as well as earlier years, is known as Web 1.0, and it was this period of time that we as a collective got to witness a version of the internet that had soul/spirit, because at this time it was we the people who greatly influenced it. It was a period where creativity was put over profits and self expression flourished.

What is Web 2.0

This is it; this is the era of Web 2.0. It began when big corporations started moving in, when Google acquired Youtube, when Facebook and Twitter came onto the scene. People started trickling into these big tech corporate silos, and they started monopolizing off of our personal data to advertisers. Creativity and freedom of speech and expression began getting stifled because it didn’t meet the standards of advertisers, and big tech wanted control over narratives, and ultimately, people’s minds. Aside from the major privacy issues, data monopolization, and freedom of expression issues, we also now have all these algorithms that determine who/what we’re going to see and when we’re going to see it. If the algorithms detect the content you’re sharing goes against the social/political narratives certain platforms want to promote, your posts get buried and unseen in people’s timelines. This is known as ‘shadow banning’. This is not just present in social media platforms, but even search engines.

What is Web 3.0

Unfortunately, it gets worse. Currently, we are collectively at a crossroads where big tech wants to introduce Web 3.0 – which in a nutshell, is a massive pyramid scheme. Web 3.0, in a nutshell, is the Metaverse, where people buy and sell virtual “real estate”. The rich buy and sell “virtual land” to you because what good is the internet if the rich can not monopolize more off of you using it? NFTs, most crypto, digital ID, the end of online anonymity, this is all part of Web 3.0. It boasts users will have more control over their own data, but our data is still monopolized, just in a different way. It also fails to mention all the security issues, lack of privacy, and how the mega rich are the ones who benefit most from this system.

While the political bias and colorful language of this content creator is very strong in this video, I highly recommend taking the time to watch it and try to see past any conflicting political bias and language as she gives a very thorough rundown of what Web 3.0 is and how it is a giant pyramid scheme.

So How Do We Fix It?

I really love this quote by Mahatma Ghandi, and feel it is the perfect opening to how we should address change.

“We but mirror the world. All the tendencies present in the outer world are to be found in the world of our body. If we could change ourselves, the tendencies in the world would also change. As a man changes his own nature, so does the attitude of the world change towards him. This is the divine mystery supreme. A wonderful thing it is and the source of our happiness. We need not wait to see what others do.” —Mahatma Gandhi—

Change starts within the individual, and the changes we as individuals make creates a ripple. Those of us who are not happy with Web 2.0 or Web 3.0 remember the soul/spirit that was present in 1.0, and it’s time to bring it back. Web 1.0 was by no means perfect, but we are taking what we’ve learned and loved about it; the fun, the creativity, the human spirit, freedom of expression over profits (money is not the goal), freedom of speech, control over our own data, and restoring a culture where people weren’t so divided and we could really connect with other people.

It is unlikely we can take down big tech giants by force, they have grown to be too powerful – BUT, we can disintegrate the pyramid from the bottom up by going independent, no longer relying on their systems to socialize online, and this is an organic process that requires no force. It simply requires a spark of inspiration within yourself to create a fun, unique space of your own, connect with others in the movement, and eventually through this process as it grows, we can get to a place where we don’t need big tech anymore. We can create our own online culture again, free from their control and influence. If you feel inspired by the soul/spirit of what the Web 1.0 was, if you miss freedom of expression, creativity over profits, freedom from privacy invasive data harvesting monopolies, if you miss a time when manipulative algorithms didn’t control whom/what you saw and when you saw it – you, yes YOU have the power to create a ripple amongst a vast sea of growing ripples in this movement whom all want the same things.

Change starts within, and you can start creating this change by taking back your own freedom of expression online! This can be by creating your very own website filled with all the things you love. Give it a funky background if you want to, customize it to completely suit your aesthetic. Express yourself however you like, it can be as organized or messy as you want it to be, share your favorite things, make it YOU. Create an authentic space that is by you, for you, where money is not the goal.

Socializing In This Movement

Joining this movement doesn’t mean you have to drop all your big tech social media accounts. Some people feel inspired to do that and dive into this movement head first, and that’s valid, but I’m of the belief this is a shift that will not happen overnight for most people. This is an organic process that will take time and continue to grow as more people feel inspired to start bringing back the heart of the old web and break free from big tech forces that try to control, influence, and monopolize on us for their personal gain.

And lastly, don’t be fooled that individual websites are lonely in the social aspect – they’re anything but! You likely will not find our indie sites on big tech search engines such as Google, because again, their system is based on profits and who can compete to win over the algorithm’s favor. This movement does not operate under big tech rules, our goal is not profits and we do not care about winning over any algorithms, it’s different system of organic discovery, created by the people for the people. Join webrings and directories. This is a great way to discover other people in this movement, you can go to their sites and interact with them, and often times they will come back to your site and interact with you as well. You can join my webring as well as the many other webrings listed on this page. You can also find new people via other people’s “links” pages, which often features other people’s websites that they love or are friends with. You can also find many folks on the Fediverse who share the same passion. There are even Fediverse servers completely dedicated for people in this movement.

Ready to Get Started?

After reading all of the above, if you feel the spark of inspiration brewing, head over to the ‘Getting Started’ and ‘Resources’ tabs of this page. I also recommend checking out the ‘What Is The Fediverse’ tab because if you would eventually like to replace your big tech social media accounts with people-empowering alternatives, the Fediverse is a fabulous alternative that will fill that void. 🙂

I hope this post has been informative and able to inspire you. If it did, leave me a comment letting me know, and feel free to leave a link to your own indie website for myself and anyone else reading the comments of this post to visit!

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What is the Fediverse?

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For those who don’t understand what the Fediverse is and how it works, this is what it does in a nutshell (using big tech names solely as an example for familiarity purposes. To be clear, these big tech names are not part of the Fediverse.)

Imagine having a Facebook account, and being able to directly follow and communicate with your friends and favorite content creators who have their account on Tiktok, Twitter, Youtube, Instagram, etc. without having to make a bunch of separate accounts on these other platforms. That would be pretty neat, wouldn’t it? That’s what the Fediverse does; it connects all these different social networks together so that people can communicate with each other no matter what platform they are on. This is all made possible through a protocal known as ActivityPub.

Another major benefit of the Fediverse is that all these different social platforms have hundreds and even thousands of clones hosted by individuals like me and you. This gives users the freedom to leave one hosted server for another without losing your connections/following. If you don’t like the rules, the community, or the admin who hosts the server you’re on, you can simply transfer your account to someone else’s  server who hosts the same social platform. OR, you could even create and host your OWN server of your favorite platform if you have the technical knowledge. That is the beauty of the Fediverse. It’s like a brand new way of using the internet in which our means of communication are no longer owned and operated by big tech companies who dictate the rules for everyone and dominate the internet. Instead, the Fediverse is owned and operated by individuals like you and me who host their own copies of various platforms, empowering people with the freedom to choose communities and hosts that are best suited for them.

How The Fediverse Ties In With The Web Revival Movement.

The Web Revival movement is primarily based on individuals seeking alternatives to big tech social media.  There are some folks who maybe aren’t ready, don’t have the technical knowledge, or simply don’t want to create an entire website of their own, and that’s valid too. Maybe you’re someone who’s just seeking alternative social media solutions to get away from the abuses of big tech, and that is where the Fediverse comes in. The Fediverse is owned by no one, but rather, it is owned by everyone. Its decentralized nature makes it immune to big tech infiltration as they can never take control of it; they can only control the servers in which they may choose to host.

Things To Watch Out For.

No one is forced to be anywhere that makes them uncomfortable, or put up with abuses of admins we don’t like. However, always make sure to review each server’s rules before you join, as well as make sure the platform is one that is an actual open source Fediverse platform. Any platform can implement that ActivityPub protocol which allows users in the Fediverse to interact, but that does not mean that every platform allows you to leave and transfer your following. So if you care about your online freedom, be sure to stick with platforms that are open source and allow you the freedom to transfer your account and following.

Choosing a Platform and Server to Join.

To help you decide which open source Fediverse platform is right for you, see the list below for more information. Each section also includes links to help you choose a server to join.

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Mastodon  (Twitter Alternative)

Mastodon is a free and open-source software for microblogging, and features many similar functions to Twitter. You can find a full list of their features here.

Official Mastodon Promoted Servers
These servers follow the Mastodon Server Covenant and are known to be more reputable.

ALL Open Mastodon Servers.
Do be mindful of the servers/instances you join from this list. Remember, ANYONE can host a server, and not all servers are well moderated. This means some some server hosts may allow offensive and even disturbing content. Be sure to look over the rules/guidelines of any server you consider joining before you join.

Pixelfed (Instagram Alternative)

Pixelfed boasts tons of features similar to Instagram, as well as some that are exclusive to its platform. It includes: album posts, direct messaging, likes, comments, filters, stories, and more! You can find a full list of their features here.

Official Pixelfed Endorsed Servers
These servers are endorsed by the developers of Pixelfed. Official endorsed servers tend to be active and more reputable.

ALL Open Pixelfed Servers
Do be mindful of the servers/instances you join from this list. Remember, ANYONE can host a server, and not all servers are well moderated. This means some some server hosts may allow offensive and even disturbing content. Be sure to look over the rules/guidelines of any server you consider joining before you join.

Friendica (Facebook Alternative)

Friendica is a social network that features many of the beloved features found on the Facebook platform, plus more. You can find a full detailed list of their features here.

Official Friendica Endorsed Servers
This list features the most active and reliable Friendica servers.

ALL Open Friendica Servers
Do be mindful of the servers/instances you join from this list. Remember, ANYONE can host a server, and not all servers are well moderated. This means some some server hosts may allow offensive and even disturbing content. Be sure to look over the rules/guidelines of any server you consider joining before you join.

This section is still under construction – check back later for more!

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Still have questions? I know this concept of social media may feel confusing if you’re discovering it for the first time. It took me awhile to understand it as well as it is quite a different system from the social media platforms we’re all used to. If you’re intrigued but still don’t quite get it or have questions, feel free to shoot me a message and I’d be happy to help!

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Web Revival: Getting Started

First step in joining this movement is to make your own independent web space – ideally, something in which you can import and export files to so that you can import and export you files and content if need be.

You have several different options, depending on your technical knowledge and budget. I think it’s important that anyone of any technical skill level can enter this movement, so below are a list of resources depending on where you’re at and your budget. Some options are free, some are not but worth the small investment for what they offer.

Total Beginner

If you have little to no HTML or CSS coding knowledge, these are for you! Drag and drop website builders are some of the greatest tools that make website building easy for anyone. Check them out!

► MMM (FREE with upgrade options)

MMM Is a free, creative drag and drop builder with the idea in mind to make your website like your digital canvas! No coding knowledge is required. While there doesn’t appear to be any documentation available, MMM is designed to be intuitive to learn and use so have fun exploring and experimenting with your projects!

► HotGlue (FREE)

HOTGLUE is a visual tool for making amazing web-pages. Simply manipulate pictures, text and video directly in a browser window. Editing a page looks exactly the same as viewing it, the only difference is that you can move things around. No programming skills needed! For more information on how to get started with HotGlue, see their How-To Guide here.

► Canva (FREE with upgrade option)

Canva has its own drag and drop web builder and web publishing. It has many of free pre-made templates you can use, though, if you subscribe to their ‘Pro’ version, you get a lot more. Canva is also a really great graphic design tool, which it is most known for. For more information on their web builder, click here.

► WordPress (FREE)

WordPress is one of the most popular website creation tools out there, and best of all, it’s FREE and open source! You don’t need to know any coding in order to have a WordPress website, though, if you know even very basic html or CSS, you can create a site similar to mine! There are great free and paid plugins that can add functionality to your website as well and help you along the creative process, such as Elementor’s drag and drop page builder, and Yellow Pencil for easily editing CSS. The dashboard can be a bit intimidating as a beginner, but after a bit of tinkering and getting to know the space, it becomes intuitive.

While WordPress itself IS free, you will need to purchase hosting in order to get it online so people can see it. I am an affiliate with Hostinger and have been using them for several years. Their hosting is cheap, reliable, has an automatic self installation for WordPress, and they have the best customer service I have ever come across in a Hosting company. I’ve been hosting with them for nearly half a decade and customer service always goes above and beyond for me, so if you’re a total beginner, I highly recommend them as well because customer support will be more than happy to provide guidance if you need it on your web building journey. To get started with Hostinger, click here.

If you’d like to get started with WordPress on Hostinger, I also recommend first watching this video to walk you through the hosting setup process, and then watch this video after to get comfortable with the WordPress dashboard and its features.


If you are familiar with HTML and CSS, the following web creation tools are for you!

► Neocities (FREE with upgrade options)

Neocities is a social network of 627,600 web sites that are bringing back the lost individual creativity of the web. They offer free static web hosting and tools that allow you to create your own web site. With Neocities, you do not need to pay for web hosting or a domain name. So long as you know how to code, you can dive right in to creating your online space right away. Neocities is one of the leading website creation tools for this movement, as it encourages freedom of expression, is open source, and doesn’t pander to advertisers. It also has built-in community features that allow people to easily follow and interact with other website creators using Neocities.

► Leprd (FREE with upgrade options)

Leprd is a small free web hosting service launched in November 2016, specifically aimed towards hobby websites! They provide an online presence to people who just want to have fun. While they don’t seem to have documentation for getting started, if you’re familiar with FTP and HTML/CSS coding, it should be pretty straight forward for you to get started with them! They also have an FAQ which you can check out here.

► Teacake (FREE with upgrade options)

Teacake Hosting is a small and affordable hosting service primarily focused on providing web space for personal and hobby-focused sites. There are a plenty of web hosting providers around—and all very competitive—but this is for those who just want a small site for their personal lives or their interests.

► Ichi (FREE)

Ichi is a tiny internet community where people can create their homepages for free. These pages are listed on Ichi’s index, allowing everyone to explore, discover, and engage with one another. For more information on getting started with Ichi, visit their Help Guide!

► Codeberg Pages (FREE)

Host static websites with Codeberg Pages! It’s quick, easy, free & fast – just put your open source project’s homepage, developer blog or web experiment into a Git repository at Codeberg, and they’ll do the rest. For more information on how to use Codeberg, visit their documentation guide.

► Github Pages (FREE)

Build your own site from scratch or generate one for your project. GitHub Pages is a static site hosting service that takes HTML, CSS, and JavaScript files straight from a repository on GitHub, optionally runs the files through a build process, and publishes a website. For more information on how to use Github, visit their documentation guide.

More may be added to this list in the future, but in the meantime, these tools are great to help get you started in joining this movement. If you have any questions, please feel free to contact me directly and I’d be happy to help. 🙂

Resources To Learn More About The Web Revival


Site-Building Resources

Web Revival Search Engines

Most of us in this movement are over Google. Google has a lot of privacy invasive practices and monopolizes off of private user data. And truth be told, most of our sites in the Web Revival movement are probably deeply buried in Google’s algorithms anyways. Below you’ll find independent search engines designed to help you discover others in the Web Revival movement.


A webring is a chain of websites connected to each other that loop together. As you navigate between the websites of a webring, eventually you will get to the end of the chain and end up right back where you started. Webrings are a great way to discover other folks who are part of the Web Revival movement, as well as gain traffic to your own website.

Create Your Own Webring

Feel like hosting your own webring? Here are some great resources to help you get started!


Most webrings have a directory, but not every directory has a webring. Standalone website directories are another great way to discover cool websites, gain traffic to your website, and easily find people in the Web Revival movement with similar interests.


Adoptables are fun little digital pets that evolve when people click on them. They are fun additions to add to your website. I will update this list as I find more, so if you like interactive adoptable pets, be sure to bookmark this page and check back again later!

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